Seth brings a globally-shaped perspective and a strategy-first brain to every project. With a background spanning social and internal comms, radio/TV production, and digital media, he’s built a career around making complex things make sense. He helped grow a startup’s paid media department from zero to seven figures, then spent six years at a B2B marketing agency sharpening processes, driving campaign performance, and collaborating with technical clients without Googling every third acronym.

His path is more “choose your own adventure” than a straight line. Born in Maryland, raised in Spain, and educated in Guatemala, Seth is fluent in cross-cultural adaptation. He met his wife during his goth/emo era — blue hair, black nails, peak teenage angst — proof that bold choices sometimes pay off. That same fearlessness carried him through major career shifts and an international move to Pennsylvania with no job, no apartment, and no backup plan. Spoiler: it worked out.

When he’s not building strategies with big-metric (and big-beard) energy, Seth gravitates toward hands-on, brain-on hobbies like woodworking, painting, cooking, and 3D printing. He’s also a diehard Dungeons & Dragons nerd who loves world-building with friends. His latest side quest though? Raising a tiny human. High reward, low sleep, zero regrets.