Lombard Conrad Architects’ (formerly LCA) longstanding history and breadth of successful projects in healthcare, justice, education, financial, civic, and public service provided a solid foundation for strategic marketing efforts and growth. However, their brand was in need of a refresh to stand out in the “alphabet soup” of of 3-letter-named architecture firms in Idaho. Stoltz created a unique brand identity system and website to differentiate Lombard Conrad from competing firms, reinforce internal core values, and aid in talent recruitment and retention. The best part of this client partnership? Architects care about attention to detail and aesthetics as much as we do.