Build Awareness

  • Connecting opportunities to the next generation of Idahoans.

    Idaho needs a skilled workforce. Students want a future that feels right for them. The opportunity was to connect the two in a way that actually resonated. Through Idaho LAUNCH, we helped turn a statewide workforce initiative into a student-centered campaign with measurable results. The business situation A new generation needed a new conversation Graduate.…

  • Getting a new generation on board.

    Free rides don’t get kids on buses. Trust does. So Valley Regional Transit and the City of Boise gave Boise’s youngest riders something to trust: a friend named Lil Rider. The business situation Kids need somewhere to go — and a way to get there. It’s no secret that youth mental health is in trouble.…

  • Shifting perspectives by making the bus cool.

    In big cities, public transit is a staple, but in Boise, the bus has a perception problem. Many think it’s dirty, slow, and inconvenient — but research reveals the opposite. Riders who actually use it love it. We set out to shift perspectives and align the bus with everything that makes Boise cool. The campaign…

  • Rebranding an integral educational foundation.

    When Boise Public Schools Foundation became Boise Schools Foundation, the organization had an opportunity to clarify more than its name. Stoltz created a modern identity, refreshed website and video storytelling platform that distinguish the Foundation while reflecting its close relationship with the Boise School District. The business situation Create a distinct identity for a closely…

  • Embracing the little emergencies that matter most to patients.

    Runny noses. UTIs. Paring knife accidents. Urgent care lives for those low-key “oh no!”s. You know, the human-error moments people avoid thinking about until they absolutely, negatively have to. For Primary Health, staying top-of-mind in this critical time is key to getting new patients in the door. That’s exactly what this unmissable campaign set out…

  • Getting Idahoans back to what they do best.

    East Idaho isn’t often seen as a hub for top-tier healthcare, but Idaho Falls Community Hospital is challenging that perception by positioning itself as the region’s trusted provider of expert emergency care. Through a campaign focused on building trust and highlighting the hospital’s specialized emergency trauma and cardiac care, we aim to show the community…